Pipedrive
Visual sales-pipeline CRM aimed at small sales teams, with AI-assisted deal insights and email/activity suggestions layered onto the core pipeline view.
This is where the depth lives — everything below is evidence-graded
How the product is positioned
Visual sales-pipeline CRM aimed at small sales teams, with AI-assisted deal insights and email/activity suggestions layered onto the core pipeline view.
Our summary of the vendor’s positioning — verbatim claim not yet recordedWhat we found
Level 1 · assistive
Seeded at the rubric default. No independent evidence of end-to-end task completion has been reviewed yet, so the lowest grade applies until it is.
Any human checkpoint here is a product setting, not a regulatory requirement — confirm how it is configured for your deployment.
Graded 2026-08-01 · re-check 2026-11-01
Procurement detail
- Deployment
- saasvendor documentation
- Compliance
- None recorded
- Integrations
- Google Workspace claim unverifiedZapier claim unverifiedSlack claim unverified
- Pricing
- per-seat$14-$99/user/mo across Lite, Growth, Premium, Ultimate tiers; annual billing saves up to ~42% vs. monthly.
- Human checkpoint
- Requiredproduct setting
Will they still be here?
- Funding
- Majority owned by Vista Equity Partners
- Founded
- 2010
- HQ
- Tallinn, Estonia / New York, USA
- Ownership
- Majority owned by Vista Equity Partners
Sources
Logo retrieved 2026-08-01from the vendor’s own site · trademark of Pipedrive Inc.
- axisconsulting.ioIndependent · retrieved 2026-08-01
- switchonbusiness.comIndependent · retrieved 2026-08-01
Where it’s weak
No native marketing automation or payments the way Keap has — a pure sales-pipeline tool, not an all-in-one back office.
Corrections
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