HubSpot Starter / Breeze AI
Free CRM with a low-cost Starter tier ($9/seat/mo) and Breeze AI agents (Customer Agent, Prospecting Agent, content agents) layered across Marketing, Sales, and Service Hubs.
This is where the depth lives — everything below is evidence-graded
How the product is positioned
Free CRM with a low-cost Starter tier ($9/seat/mo) and Breeze AI agents (Customer Agent, Prospecting Agent, content agents) layered across Marketing, Sales, and Service Hubs.
Our summary of the vendor’s positioning — verbatim claim not yet recordedWhat we found
Level 1 · assistive
Seeded at the rubric default. No independent evidence of end-to-end task completion has been reviewed yet, so the lowest grade applies until it is.
Any human checkpoint here is a product setting, not a regulatory requirement — confirm how it is configured for your deployment.
Graded 2026-08-01 · re-check 2026-11-01
Procurement detail
- Deployment
- saasvendor documentation
- Compliance
- SOC 2report dates not disclosed — request before signing
- Integrations
- Gmail claim unverifiedOutlook claim unverifiedSlack claim unverifiedStripe claim unverified
- Pricing
- per-seatStarter Hubs from $9/seat/mo; Breeze AI features included across plans but run on a 'HubSpot Credits' consumption pool, with capacity packs at $10/1,000 credits and $0.01/credit overage. As of April 14, 2026, Breeze Customer Agent and Prospecting Agent moved to outcome-based pricing (e.g., $0.50 per resolved conversation, down from $1.00) — a notable shift from flat-fee to usage-based billing worth flagging to buyers.
- Human checkpoint
- Requiredproduct setting
Will they still be here?
- Funding
- NYSE: HUBS
- Founded
- 2006
- HQ
- Cambridge, USA
Sources
Logo retrieved 2026-08-01from the vendor’s own site · trademark of HubSpot, Inc.
- martech.orgIndependent · retrieved 2026-08-01
- eesel.aiIndependent · retrieved 2026-08-01
Where it’s weak
Jumping from Starter to Professional (~$1,300/mo for the bundled Customer Platform) is a steep cliff; the April 2026 shift to outcome-based AI pricing makes monthly cost less predictable than flat per-seat pricing.
Corrections
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