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Apollo.io

B2B contact database and sales engagement platform with AI-assisted sequencing, scoring, and a growing AI agent layer, priced accessibly for SMB/mid-market outbound teams.

Independentmedium confidenceVerified 2026-08-01

This is where the depth lives — everything below is evidence-graded

How the product is positioned

B2B contact database and sales engagement platform with AI-assisted sequencing, scoring, and a growing AI agent layer, priced accessibly for SMB/mid-market outbound teams.

Our summary of the vendor’s positioning — verbatim claim not yet recorded

What we found

Level 1 · assistive

Seeded at the rubric default. No independent evidence of end-to-end task completion has been reviewed yet, so the lowest grade applies until it is.

Any human checkpoint here is a product setting, not a regulatory requirement — confirm how it is configured for your deployment.

Graded 2026-08-01 · re-check 2026-11-01

Procurement detail

Deployment
saasvendor documentation
Compliance
SOC 2 · GDPRreport dates not disclosed — request before signing
Integrations
Salesforce claim unverifiedHubSpot claim unverifiedSlack claim unverifiedLinkedIn Sales Navigator claim unverified
Pricing
per-seatFree tier through $149/user/month for higher tiers; among the few AI sales vendors with fully public pricing.
Human checkpoint
Requiredproduct setting
Named customers
Autodesk, Ripplingfrom cited sources

Will they still be here?

Independent
Funding
$1.6B valuation (2023 Series D); privately held
Founded
2015
HQ
San Francisco, USA

Sources

Logo retrieved 2026-08-01from the vendor’s own site · trademark of Apollo.io, Inc.

Where it’s weak

Data accuracy variable outside North America; AI features are additive, not a differentiated agent story.

Corrections

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